Community Engagement & Communications
The Community Engagement and Communications Team has four main roles. We work with the media to provide the public with important health information. We also talk with people in their communities to find out what health services they need most, and coach health providers on how best to share their messages. We also have a team responsible for planning what goes on our website, social media channels, and a team that designs the look of our website and many other health information materials.
Our goal is to provide the right message to the right people, at the right time, using the best methods to reach as many people as possible. We do this by planning what we hope to achieve, providing training, discovering and sharing the best ways of doing things, and offering assistance. Our team lives in towns and cities all across Saskatchewan, including the far North.
Patty Martin, Interim Vice President, Community Engagement & Communications
Patty Martin has been appointed to the role of Interim Vice President, Community Engagement and Communications. She comes to this position after having served with the Saskatchewan Health Authority in the role of Executive Director, Communications Services for the past 5 years.
As a seasoned communications strategist, Patty Martin has led the creation and implementation of marketing and communications programs and plans in sectors as diverse as agriculture, education and health. With a degree in business from the University of Saskatchewan and certification in LEAN, she is known for her team-building approaches, her innovative and creative problem-solving techniques and her commitment to patient-first outcomes. Saskatchewan born and raised, Patty is passionate about helping others and supporting the delivery of high quality health care for everyone in the province.
Graham Fast, Executive Director, Community and Foundation Relations
Graham is the Executive Director of Community and Foundation Relations. In his role, he leads a team that is responsible for developing and maintaining frameworks, processes and associated tools related to community engagement strategies and initiatives. In addition, the team is responsible for formalizing the relationship with and providing visible support and leadership to the many Health and Hospital Foundations that enhance and improve the level of health care at our hospitals and health care facilities.
Graham graduated from the school of Physical Therapy at University of Saskatchewan in 1989 and has over 30 years of clinical and administrative experience in both the private and public sectors of health care in Saskatchewan and Alberta. Throughout his career, he has had the privilege of working with and learning from many great leaders and has led cross-functional teams in multiple organizations including CBI Health, the former Saskatoon Health Region and Saskatchewan Health Quality Council.
Graham looks forward to working collaboratively with the SHAs important stakeholders and partners, strengthening these critical organizational relationships.
Jenna Webb, Executive Director, Online Strategy and Creative Services
Jenna joined the health system in 2011 and most recently served as the Director of Communications for the former-Regina Qu’Appelle Health Region. Jenna is a graduate of the University of Regina’s School of Journalism and holds a certificate in Professional Management from the Centre for Continuing Education. She has participated in the Saskatchewan Leadership Program and has also graduated from Lean Improvement Leader Training.
Jenna is passionate about continuous improvement and enjoys working with other team members to solve problems and measure results. The daughter of two healthcare workers, Jenna is deeply rooted in her commitment to the health system and her favourite part of the job is driving a team towards creative and innovative communication solutions that are patient and client-centred.
Jenna lives in Regina with her husband and four children.
Michele Bossaer, Executive Director, Media Relations and Public Affairs
As Executive Director of Media Relations and Public Affairs, Michele Bossaer leads a talented team of communications experts with focus on media relations, social media and content management. She moved into this role after a decade of communications and media relations experience in the health-care sector. In addition to issues and crisis management, she has led communication strategy development and implementation for major capital projects such as Jim Pattison Children’s Hospital, as well as other complex service delivery initiatives. Michele was part of the Communications team supporting the transition to the Saskatchewan Health Authority, serving as team lead for brand development.
Prior to her move to health-care communications, Michele worked as broadcast journalist in Saskatchewan and Alberta, graduating from the University of Regina with a Bachelor of Journalism. She also received a Bachelor of Commerce from the University of Saskatchewan and started off her career as working as a change management consultant and teaching marketing and business communications.
Growing up on a farm in northwest Saskatchewan, Michele is excited about Saskatchewan’s journey to better coordinate health services across the province and is passionate about supporting patient-first health care delivery.
Vacant, Executive Director, Communications Services